AI Insights · Timothy · April 2025
Top 5 Casual Games on iOS in the UK: Q1 2025 Performance
Explore the performance trends of the top 5 casual games on iOS in the UK during Q1 2025, including insights on downloads, revenue, and active users.
In the first quarter of 2025, the top casual games on iOS in the UK showed varied performance trends, according to data from Sensor Tower. Here's a closer look at how these games fared:
Royal Match by Dream Games saw a steady weekly revenue, starting at approximately $1.2M in early January, and stabilizing around $1M towards the end of March. Weekly downloads decreased from 32.5K to around 19.8K, while active users peaked at 600K mid-quarter before declining to 499K by the quarter's end.
Candy Crush Saga from King maintained a strong revenue, ending the quarter with over $1M weekly. Downloads trended downward, starting at 19.8K and closing at 11.8K. Active users fluctuated, peaking at 700K in February and decreasing to 533K by March.
MONOPOLY GO! by Scopely, Inc. experienced variable revenue, ending the quarter at approximately $938K. Downloads decreased steadily from 34.7K to 15K. Active users also saw a decline from 523K to 394K.
Coin Master by Moon Active showed a consistent performance with revenue around $680K by March end. Downloads gradually increased from 13.7K to 9.5K. Active users remained stable, hovering around 140K throughout the quarter.
Gossip Harbor®: Merge & Story by Microfun Limited increased its weekly revenue from $328K in early January to around $335K by March. Downloads declined significantly from 23.2K to 5.8K, while active users rose steadily, reaching nearly 93K by quarter's end.
For more detailed insights and data, visit Sensor Tower.